episode 27
Insider Secrets from Affiliate World: Dubai
Affiliate World: Dubai was a two-day marketing conference featuring the industry’s brightest minds and newest trends. With more than 6,000 marketers in attendance, there were plenty of high-value tactics and strategies shared. In this episode, Jeremy & Danielle sit down to give their biggest takeaways that you can implement into your own business to start scaling to new levels. Find out the newest insights on leading a team, an all-new pod-structure agency set-up, and how to find what resonates best with your audience on specific mediums. To listen to more episodes, visit www.secretsofmarketers.com
Episode Show Notes:
- 1:05 – What is Affiliate World Dubai?
- 3:03 – Danielle’s Biggest Takeaways
- 3:45 – Pod Structure Breakdown
- 7:20 – The Ad Creative Strategy Map
- 9:22 – Biggest Ad Creative Mistakes Marketers Make
- 11:10 – Pixels, Targeting, and Media Buying Insights
- 12:10 – Jeremy’s Biggest Takeaways
- 12:50 – How are we going to engage the middle of the funnel? Turning your lead generation efforts into HOT BUYER lists
- 14:40 – How to manage and segment your email list
- 16:25 – Getting Your Team Focused on KPI’s
- 17:25 – Why Attention Rate (Not CTR) Matters
- 19:10 – User Generated Content (UGC)
- 20:30 – Link UGC Ad from Chris
- 23:45 – Understanding TikTok (You Can’t Ignore It)
- 27:15 – Reminiscing on Dubai
