Jeremy interviews Steve Hartmann in this week's episode, an Inside look at Performance Marketing for a Fortune 100 Company with a $100million + Budget. Steve Hartmann is the Head of Integrated Marketing for Experian’s direct to consumer business where he is responsible for the management of all paid media channels and partnerships. The current focus of Experian’s consumer strategy is the revolutionary Experian Boost product that launched in 2019 with an expansive cross-channel marketing strategy. With almost 20 years of marketing experience, Steve has a broad-reaching marketing background with an emphasis on customer acquisition, media strategy and brand marketing. Prior[...]

Jeremy interviews Max Finn the President of Unicorn Innovations and they unreveal Hacking the Performance Game & Killer Automated Media Buying Tactics Every Marketer Must Know. Max Finn is a serial entrepreneur who has raised millions of dollars in VC funding, sold products to the Fortune 500, and helped hundreds of businesses more effectively market and sell their products through paid advertising. Over the past few years, his primary focus has been helping already successful businesses leverage the power of paid advertising on Facebook to increase their customer acquisition.Jeremy and Max discuss Max's background in Entrepreneurship, differences between those who focus[...]

Jeremy is back with his second season of Secrets of Marketers! To kick off the new year Jeremy interviews Fernando Cruz, Serial Entrepreneur, one of the Partners at Legacy Research and the Inventor of the Meganar, the $200 million webinar.Fernando and Jeremy breakdown the power of webinars, how best to position your webinar, how to use a webinar to generate more revenue for your business, why it’s so important to have the “big idea”, and much more! Listen to this episode to learn the secret sauce that Fernando uses to generate over $200 million in sales and get ready to[...]

Shaun Sheikh is the CEO and co-founder of the award-winning Jump 450 Media. He is a highly successful entrepreneur in the digital marketing arena and carries an insatiable appetite for intimately understanding the inner, technical workings of digital advertising campaigns and platforms (including Facebook, Google Search, Google Display Network, YouTube and Y! Gemini). His marketing prowess was recognized by Forbes Magazine, where Shaun was selected as a Forbes 30 Under 30 for marketing and advertising in 2017. Shaun has developed highly innovative media buying strategies that provide for large arbitrage opportunities in competitive ad auction environments, which have fueled the[...]

Jeremy breaks down the tactics that millionaire marketers are using to generate profit from their email list. Tune in to this episode to learn how to write an email that will drive massive sales overnight and all things email related. Unsure of how to monetize the people on your email list? Learn how you could be using your email list to bring in more money AND why segmenting out your list is so important.  Links Mentioned on the Show: Mailchimp Constant Contact Secrets of Marketers Instagram TradeStocks Show Notes: Introduction Jeremy asks if you enjoy sending emails out to[...]

The art of conveying value is key when setting up your marketing campaigns for success. Learn Jeremy’s universal truths about conveying value, plus get real-life examples of how he has implemented these truths into campaigns. Jeremy also breaks down how to apply the “Know, Like and Trust” model to all of your marketing strategies and gives away actionable items you can start applying to your marketing campaigns immediately.  Links Mentioned on the Show: Secrets of Marketers Instagram Get AdSkills Instagram Show Notes: Introduction to the idea of conveying. What is value and the rules tied to the concept? Transition[...]