Secrets of Marketers Blog

We’ve compiled summaries and key takeaways from each and every episode for you. Access the episode transcriptions, share on your social platforms, search for categories, find related episodes, and enjoy!

Latest Episodes

June 1, 2022

Co-hosts Jeremy Blossom & Danielle Korpman sit down with Ryan Levesque - Ryan is the 5 x Inc. 5000 CEO of The ASK Method® Company, and the #1 national best-selling author of the books Choose and Ask, the latter named by Inc. as the #1 Marketing Book of the Year. His work has been featured in the Wall Street Journal, Harvard Business Review, Forbes, Entrepreneur, and NBC News. He is also co-founder of bucket.io®, the world’s leading QUIZ Funnel software technology, with over 30 million end users worldwide. Learn more about The Ask Method, and sign up for a workshop[...]

August 19, 2020

Jeremy interviews Arthur Levy in this week's episode, an Inside look at Performance Marketing. Arthur Levy is the VP of Business Development at Brex where he is in charge of channel strategy and partnerships. In the past 18 months, Brex has brokered key partnerships with blue-chip Partners including YC, Amazon Web Services, JetBlue, Zoom, Trinet, First Republic Bank, Slack, Apple and Netsuite. Partnerships now drive close to 40% of Brex’s new revenue each month. Arthur started his career at Centerview Partners in tech investment banking, and has spent the last ten years operating and investing.  Links Mentioned on the[...]

July 8, 2020

Jeremy interviews Steve Hartmann in this week's episode, an Inside look at Performance Marketing for a Fortune 100 Company with a $100million + Budget. Steve Hartmann is the Head of Integrated Marketing for Experian’s direct to consumer business where he is responsible for the management of all paid media channels and partnerships. The current focus of Experian’s consumer strategy is the revolutionary Experian Boost product that launched in 2019 with an expansive cross-channel marketing strategy. With almost 20 years of marketing experience, Steve has a broad-reaching marketing background with an emphasis on customer acquisition, media strategy and brand marketing. Prior[...]

May 13, 2020

Jeremy interviews Max Finn the President of Unicorn Innovations and they unreveal Hacking the Performance Game & Killer Automated Media Buying Tactics Every Marketer Must Know. Max Finn is a serial entrepreneur who has raised millions of dollars in VC funding, sold products to the Fortune 500, and helped hundreds of businesses more effectively market and sell their products through paid advertising. Over the past few years, his primary focus has been helping already successful businesses leverage the power of paid advertising on Facebook to increase their customer acquisition.Jeremy and Max discuss Max's background in Entrepreneurship, differences between those who focus[...]

April 29, 2020

Next Level SEO Marketing Strategies with Jeremy & the Former SVP of Marketing at Overstock.com, Geoff Atkinson. Geoff Atkinson is the Founder-CEO of Huckabuy. Prior to Huckabuy, Geoff was the Senior Vice President of Marketing and Analytics at Overstock.com where he developed expertise in SEO and grew the channel from $0 to $300 million in the late 2000s. In addition to SEO, Geoff managed everything from pricing algorithms and content generation, to buying rain jackets in New York City’s garment district. Jeremy & Geoff touch on Geoff's background in the industry, why the technical part of SEO is important, how[...]

April 1, 2020

Jeremy interviews Allen Burt this week who is the founder of Blue Stout, an eCommerce Design, Development & Optimization agency. Blue Stout is full of eCommerce strategists, designers, and engineers that turn stores into beautiful high-converting profit machines. As a serial entrepreneur and digital product expert, Allen has led teams in developing stunning web products and brands in industries ranging from fashion to travel that have gained features in such publications such as WIRED and the Los Angeles Times. Tune in to this week's episode to learn Allen's strategies on what drives revenue to eCommerce brands, how they improve customer[...]